{"id":50,"date":"2018-09-23T20:53:58","date_gmt":"2018-09-23T20:53:58","guid":{"rendered":"https:\/\/wp.nkdev.info\/skylith\/demo-minimal-agency-v2\/?post_type=portfolio&p=50"},"modified":"2025-02-10T07:20:58","modified_gmt":"2025-02-10T07:20:58","slug":"minimal-bag","status":"publish","type":"portfolio","link":"https:\/\/whatzhat.com\/fr\/portfolio\/minimal-bag\/","title":{"rendered":"Cozy tea"},"content":{"rendered":"\n
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Communication Agricole<\/h1>\n\n\n\n

Mettre en Valeur la Production de Th\u00e9 Cozy<\/h2>\n\n\n\n
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Cozy Tea, le plus important producteur de th\u00e9 au Vietnam, souhaitait renforcer sa communication agricole pour d\u00e9velopper sa pr\u00e9sence sur les march\u00e9s nationaux et internationaux. Gr\u00e2ce \u00e0 une nouvelle usine dot\u00e9e de machines performantes, l\u2019entreprise peut d\u00e9sormais emballer ses produits de fa\u00e7on rapide et innovante. Elle souhaitait \u00e9galement pr\u00e9senter cette \u00e9volution par le biais d\u2019une vid\u00e9o promotionnelle et d\u2019un site internet d\u00e9di\u00e9, afin d\u2019informer les partenaires et les consommateurs de ses capacit\u00e9s de production.<\/p>\n\n\n\n

Un Shooting Vid\u00e9o Entre Champs et Usine<\/h2>\n\n\n\n

Pour illustrer la cha\u00eene de production, nous avons r\u00e9alis\u00e9 un tournage<\/strong> sur plusieurs sites :<\/p>\n\n\n\n

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  1. Dans les champs, pour capturer la r\u00e9colte des feuilles de th\u00e9 \u00e0 l\u2019aide de prises de vue a\u00e9riennes et en immersion, mettant en avant la dimension agricole du projet.<\/li>\n\n\n\n
  2. \u00c0 l\u2019usine, pour montrer les machines et les ouvriers \u00e0 l\u2019\u0153uvre, soulignant l\u2019efficacit\u00e9 des nouveaux outils. Des plans rapproch\u00e9s en 4K pr\u00e9sentent les d\u00e9tails du processus de transformation.<\/li>\n\n\n\n
  3. Au laboratoire, o\u00f9 les m\u00e9langes et les tests sont effectu\u00e9s. Des images macro permettent de visualiser la pr\u00e9cision et la qualit\u00e9 de chaque \u00e9tape.<\/li>\n<\/ol>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n
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    Un Site Internet Simple et Efficace pour Toucher un Large Public<\/h2>\n\n\n\n

    Dans l\u2019optique de d\u00e9velopper une communication agricole transparente et attrayante, Cozy Tea a souhait\u00e9 un site web clair, fid\u00e8le \u00e0 son image de marque et compr\u00e9hensible par le plus grand nombre. La vid\u00e9o promotionnelle y occupe une place centrale, mettant en valeur le savoir-faire de l\u2019entreprise et son engagement dans l\u2019am\u00e9lioration continue de ses proc\u00e9d\u00e9s.<\/p>\n\n\n\n

    Le site recense \u00e9galement l\u2019ensemble des gammes de th\u00e9 propos\u00e9es : \u201cOrthodoxe\u201d, \u201cOolong\u201d, ainsi que les classiques th\u00e9s noirs et verts. Cette pr\u00e9sentation guide les visiteurs dans leur choix et leur permet de d\u00e9couvrir la vari\u00e9t\u00e9 des saveurs, traduisant l\u2019expertise de Cozy Tea en mati\u00e8re de production agricole de qualit\u00e9. En plus de stimuler les ventes, cette plateforme constitue une vitrine privil\u00e9gi\u00e9e de l\u2019agriculture vietnamienne et du potentiel d\u2019innovation pr\u00e9sent dans la fili\u00e8re du th\u00e9.<\/p>\n<\/div><\/div>\n\n\n\n

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    Client:<\/strong><\/td>\n Future Generation Co. Ltd.<\/td>\n <\/tr>\n
    Link:<\/strong><\/td>\n vietnam-tea.com<\/a><\/td>\n <\/tr>\n
    Date:<\/strong><\/td>\n Octobre 2020<\/td>\n <\/tr>\n
    Share:<\/strong><\/td>\n \n
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    \n \n <\/svg> \n WhatsApp <\/span>\n <\/span>\n <\/a>\n \n <\/svg> \n Facebook <\/span>\n <\/span>\n <\/a>\n \n <\/svg> \n LinkedIn <\/span>\n <\/span>\n <\/a>\n <\/div>\n<\/div>\n<\/td>\n <\/tr>\n <\/tbody>\n <\/table>\n <\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n
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    Communication Agricole Mettre en Valeur la Production de Th\u00e9 Cozy<\/p>\n","protected":false},"author":1,"featured_media":937,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"ghostkit_customizer_options":"%5B%7B%22id%22:%22single_portfolio_paddings%22,%22value%22:%22%22%7D%5D","ghostkit_custom_css":"","ghostkit_custom_js_head":"","ghostkit_custom_js_foot":"","ghostkit_typography":"","_themeisle_gutenberg_block_has_review":false,"_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"portfolio_category":[27],"portfolio_tag":[],"class_list":["post-50","portfolio","type-portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-agroalimentaire"],"_links":{"self":[{"href":"https:\/\/whatzhat.com\/fr\/wp-json\/wp\/v2\/portfolio\/50","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whatzhat.com\/fr\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/whatzhat.com\/fr\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/whatzhat.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/whatzhat.com\/fr\/wp-json\/wp\/v2\/comments?post=50"}],"version-history":[{"count":2,"href":"https:\/\/whatzhat.com\/fr\/wp-json\/wp\/v2\/portfolio\/50\/revisions"}],"predecessor-version":[{"id":3493,"href":"https:\/\/whatzhat.com\/fr\/wp-json\/wp\/v2\/portfolio\/50\/revisions\/3493"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/whatzhat.com\/fr\/wp-json\/wp\/v2\/media\/937"}],"wp:attachment":[{"href":"https:\/\/whatzhat.com\/fr\/wp-json\/wp\/v2\/media?parent=50"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/whatzhat.com\/fr\/wp-json\/wp\/v2\/portfolio_category?post=50"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"https:\/\/whatzhat.com\/fr\/wp-json\/wp\/v2\/portfolio_tag?post=50"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}