Medicenter, medical clinic

Creation ofbrand image

Medicenter came to us because they were looking for a medical image. modern, simple and human. The challenge of logo Medicenter was to be trendy, dynamic and retain traditional health codes. Basically, this means keeping the bluethe green and the cross. With these requirements in mind, we created a cross made up of turquoise squares with rounded edges, for the modern and simple. These four squares form the cross, symbolising the link between the different human skills of the medical professionals.

If you'd like to find out more, here are the two steps to creating a logo:
- Part 1: How to create a logo
- Part 2: Typography and emotions

Business cards

The business cards are connected to the style of the logo to reinforce their brand image. We used the cross as a motif. It's visually catchy and vividIn this way, the contact is easier to find in a wallet already full of business cards. To continue to express a human to the project, we decided to add the photos doctors directly on the business card. Thanks to this, we can keep that feeling of proximity between doctor and customer.

Brochure design

This brochure is available in the lobby and waiting room. The aim of the 3-panel leaflet is to reassure patients and highlight some of the risks involved. skills of Medicenter. To continue to express the proximity with the customer, so we decided to add a large quantity of photosand quotes doctors, as well as testimonials customers. This descriptive booklet is a an essential marketing tool for a company that receives customers on its premises.